Social Media

Twitter TL- Your Tweets Make a Difference

young girl is a victim of abduction


Some think it’s “just Twitter” while others know it’s not but don’t think it matter that much. The truth is, it matters more than you know.

@subomiplumptre shared on this subjects in a series of tweets, which you can read below:


1. I used to work in the Research Department of @AlderConsulting, where I learnt a valuable lesson. #Analytics

2. It’s not enough to collate data. True value lies in understanding what it means & how it can drive decision making. #Analytics

3. On May 20, I read a story by @ThinkProgress tagged, “How The World Quickly Stopped Caring About The Kidnapped Nigerian Girls” #Analytics

4. You can view the full article by @ThinkProgress here  #Analytics

5. Google Trends show that chatter about #BringBackOurGirls has waned globally. #Analytics #Graphic

Bring Back Our Girls Analytics

6.Total tweets now stand at 3,586,486 but you can see the decline in daily tweets. #Analytics #Graphic

Bring Back Our Girls Analytics 2

7. There is a world of difference between online advocacy and on-the-ground change. However, both play very important roles. #Analytics

8. Though online chatter has subsided, actions on-the-ground are in full swing as can be seen from the recent march to Aso Rock. #Analytics

9. Impact can also be gauged by troop deployments by the US and Nigeria’s ongoing military operations. #Analytics

10.Perhaps this cheeky statement by Americans in the mid-west is now gaining some credence. #Graphic #Analytics

Cheeky Hashtag Comment

11.The lesson for advocacy orgs like @EIENigeria is that for issues-based campaigns, the window for mass online support is ltd. #Analytics

12. Be clear about the outcomes you want and drive them while the topic is hot online #Analytics

13. For #BringBackOurGirls, key objectives have been met. #Analytics

14. Military intervention is underway; religious leaders have been mobilised to pray; advocacy groups are pressuring Government. #Analytics

15. Importantly, there is a sense that victims of terrorism in #Nigeria are not as alone as they once were. #Analytics

16.Perhaps none of this would have been possible without the incredible pressure brought on by the #BringBackOurGirls campaign. #Analytics

17. Citizens are now demanding for complete eradication of Boko Haram, not just the return of the #Chibok schoolgirls. #Analytics #Nigeria

18. No longer are we satisfied with just moving on when we hear of incidents in Abuja or Kano or Jos. #Analytics #Nigeria

19. Finally, we have proven that this is no longer just #socialmedia or business as usual. #Analytics

20. #Socialmedia is as effective as any other advocacy tool and can mobilise nations and on-the-ground action. #Analytics


Many thanks, Subomi Plumptre!

Friends, don’t imagine for one second that your tweet is just a tweet. The Chibok Girls have not yet been rescued. Let’s not get tired. Keep up the #BringBackOurGirls tweets.

Your tweets matter!




Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s